CN: Retail Sales

Thu Apr 14 21:00:00 CDT 2016

Consensus Actual Previous
Y/Y % Change 10.4% 10.5% 10.2%
M/M % Change 0.85% 0.81%

March retail sales were up 10.5 percent when compared with a year ago. This is barely above expectations of a 10.4 percent increase. On the month sales were up 0.85 percent. For the three months to March, sales were up 10.3 percent, below that for the same three months in 2015.

Retail sales are sales of a physical commodity or the income of catering services sold or provided by enterprises to individuals and social organizations for non-production and non-operation purposes.

Retail sales tend to have a muted impact because the Chinese economy is not heavily reliant on consumer spending. However, the government is trying to stimulate consumer spending to give the economy more balance. To this end, the government put into place a basket of stimulus measures, including government subsidies and tax breaks for home appliances and cars, to expand consumption to sustain the economic growth, which was slowed by a slump in exports amid the global economic downturn.